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Apple

iPhone, Mac, software and everything from Cupertino.

(Podcast) The Rebound 616: I’m Down With A P P

Lex discussed his experience buying an iPhone, Dan talked about his expectations for Google Duo, and Moltz volunteered at an Apple Store.

Why it matters: This episode provides insight into the latest tech trends and consumer experiences.

Celebrating “What Holds Us” on iPhone 18 Pro

A photography exhibition called 'What Holds Us' features original work shot exclusively on the iPhone 18 Pro, showcasing the device's creative capabilities. The exhibition explores the connections between people, places, and ideas that unite humanity. The exhibition opens in New York City on September 18.

Why it matters: The exhibition demonstrates the potential of the iPhone 18 Pro's camera system for creative photography.

‘Apple Reference Image: A New Approach for Verified Photography’

Apple has introduced Apple Reference Image, a new feature for iPhone 18 Pro and iPhone 18 Pro Max that creates a securely timestamped reference image of what was captured by the iPhone's camera sensor. This reference image is protected by dedicated secure hardware and Private Cloud Compute, ensuring its integrity and the photographer's privacy. The feature is designed to provide a trustworthy guarantee that a reference image is a real photograph.

Why it matters: This feature aims to address the challenge of verifying the authenticity of photographs in a world where AI-generated images are increasingly common.